Unconditional Offers Insights

We surveyed over 500 pupils in Year 13 studying A-levels, who are currently in the university recruitment process to explore their views on unconditional placement offers and their potential influences.

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This report looks at the motives behind unconditional offers, how they are perceived by students and how they feel these offers might influence their decision-making process. 

Key takeaways include:

  • Almost half of respondents think the government should regulate how many unconditional offers can be made by universities
  • If seen to be making a lot of unconditional offers, the reputation of the university and the applicants accepting them could be damaged
  • Applicants expect unconditional offers to be selectively awarded based on merit or individual circumstances
  • Respondents are aware that universities use unconditional offers to sway their decision-making process, and for some respondents, an unconditional offer would do this – but is this potentially damaging?

Complete the form to explore more findings today. 

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